Ibn El Nadi
We led and executed the digital campaign for Ibn El Nadi across social media channels, generating 450M+ reach and 80M+ engagement through more than 4K campaign posts.
450M+
Reach
80M+
Engagement
4K+
Post
Overview
At NEN Entertainment Studios, we managed and executed the digital campaign for Ibn El Nadi, a 2025 Egyptian comedy series following a young man who inherits a community sports club and must navigate its players, rivalries, media pressures, and behind-the-scenes challenges. Our campaign approach combined community-page activation, platform-specific content, strategic content distribution, and continuous audience engagement across social media channels. We focused on strengthening the series’ digital visibility, sustaining conversations around its characters and storylines, and expanding its reach among relevant regional audiences. The campaign delivered 450M+ total reach, 80M+ total engagement, and more than 4K published posts. These results demonstrate our ability to execute high-volume entertainment campaigns that combine scalable distribution, active community engagement, and measurable audience impact.
